The metaverse is growing at a rapid pace. Many reputable and recognized businesses have already jumped at the opportunity to invest in the digital space and have leveraged the numerous opportunities it offers to stand out against competitors. In particular, the metaverse has attracted big investors, including Facebook, Microsoft, and Apple. Innovative brands combine creativity and research to deliver state-of-the-art experiences which surpass expectations to attract new clients and dominate the metaverse.
At this point, you might be wondering what the metaverse is. Sure, you’ve heard it as a recent buzzword, but what does it really mean? Let’s take a look at the key differences between the metaverse and virtual reality.
What Is The Metaverse?
Today, the metaverse represents a shared virtual space anyone can access through the internet. Nearly every tech company giant is developing its own iteration of the metaverse with entirely different focuses. The metaverse is an open, shared virtual world where users can explore and interact with content and other users as digital avatars. Unlike other virtual platforms, metaverse users have complete ownership of their experiences and assets, and you don’t need a headset. For example, HoloFair provides users with a metaverse experience as an avatar without needing VR headsets or software installations.
Additionally, in the metaverse, users can access a wide range of experiences (compared to VR where the experience is limited to the headset capabilities). Whether you explore the metaverse to play games, create scenes, customize avatars, attend concerts, collaborate with colleagues, or meet new people, the possibilities are endless. One of the many benefits of the metaverse lies in its ability to facilitate global engagements in a virtual environment. From hosting a conference between satellite offices around the world to promoting a world concert tour, the reach of the metaverse is unlimited!

What Is Virtual Reality?
Virtual Reality, or VR, is the technology for creating three-dimensional environments with sight, touch, and sound elements. Contrary to the metaverse, which is a shared virtual world owned by its users, with VR, a company or brand owns the VR system and all of its related content. For example, Facebook owns the rights to the Oculus VR gaming system.
Unlike the metaverse, which is a shared and persistent world (even when a user logs out), VR is a limited technology. Once the user stops using their VR device, the experience is over. Additionally, with VR, users are limited to the virtual experiences offered by their VR provider.
The Metaverse: A Space For Endless Possibilities
While VR offers its users a realistic gaming experience, the metaverse currently has more vast potential and applications. The metaverse is designed to implement new technologies to expand its reach and appeal. By comparison with VR, the metaverse is an improved version of the internet with endless possibilities. While a limited number of people use VR, the metaverse is expected to be used as widely as the internet. For example, some experts believe it can influence the way people work, browse the internet, use social media or host events.
HoloFair: Your Metaverse Platform
On HoloFair, users can select an avatar, walk, and explore around, network with each other in real-time. This platform is completely customizable for any venue and can be branded according to your organization’s specific requirements. Best of all, your attendees can access our one-of-a-kind platform with a desktop or mobile device across multiple locations.
Here at HoloFair, we have got it all! Our multi-user, immersive solution allows users to join the metaverse with ease, with unlimited opportunities. We provide the facilities for people to connect, present content, host live-streaming sessions, set up your enterprise, or serve customers. If you are interested in learning more about building an engaging and innovative experience in the metaverse, you’ve come to the right place.
Contact us to learn more about MENA’S leading metaverse platform, HoloFair.