Be it to advertise your brand, build awareness for a new product, or simply plan a get-together for your staff, virtual events are easy, convenient, and cost-effective!
Let’s look at a few types of events that you can host virtually for your audience.
1. Emerging Technology Virtual Events
What better way to show off the new technologies you develop than a virtual fair? You can have booths showing your products and live sessions with speakers.
It would be a fantastic opportunity for networking that tech connoisseurs won’t want to miss. They can find like-minded tech enthusiasts and review your technology. You could use the feedback to roll out better versions of your technology.
If it is software, you can give your visitors a glimpse of the experience by letting them use a demo version of it in your virtual booth.
Take a look at some top international technology expos here!
2. Online Product Launch Events
A virtual product launch can put your product in the global limelight and give you a chance to get valuable insight into its response from a wide range of customers. You can use countdown timers and impressive landing pages to build anticipation regarding your product.
Discussion panels and networking chat rooms are also a must. The more audiences talk about your product, the more likely they are to remember it. You should also include purchase links to encourage customers to add the product to their shopping wish list. This will help you close deals faster.
For instance, a large number of motor shows are being conducted virtually. It can help people decide the right bike or car to buy from the comfort of their homes. You can include user-friendly 3D designs and simulations to experience the interior and exterior of the car.
HTC Corporation launched their Vive XR Suite virtually, and it was top-notch. The event was on their own VR applications. Here, enthusiasts around the world were able to participate as avatars in a three-dimensional space.
3. Virtual Healthcare Exhibitions & Conferences
You can set up an exhibition to show your services to doctors, businesses, healthcare facilities, and even patients who may not be in a condition to attend conferences offline. Healthcare workers are usually busy and cannot travel far off either.
The event can have various objectives, like spreading awareness about medical disorders, new treatment methods approved in the industry, and state-of-the-art facilities offered by your organization. Hospitals can browse through the products available and make an order according to their requirements.
It can even act as a zone for collaboration for various healthcare providers to learn from each other and help run their clinics and hospitals better.
The world’s most influential healthcare event, Forbes Health Virtual Summit 2020, was held virtually.
4. Virtual Art Fairs
The best way to grow as an artist and expand your clientele is to make your art visible to more and more people. Art experts from all corners of the world can visit your virtual exhibition and view your art.
A virtual art fair also allows your attendees to immerse themselves in the presence of your artwork without being disturbed by huge crowds and loud conversations. They can choose to talk to fellow attendees when they’d like to and turn the live chat off otherwise. National Gallery of Singapore offers a simple virtual tour on google street view. The Paul Getty Museum in Los Angeles also has some of its most popular exhibits online. However, these lack the engagement that 3D virtual events softwares bring about.
Even spoken word poetry can be a big hit as a virtual event. Rupi Kaur recently engaged her audience with heartwarming poetry through a live event on her website.
5. Online Thesis Display Events
There are various logistical challenges to attending science and technology conferences in other cities, states, or even countries. To get your research out to the public, you can organize a virtual thesis display event. Here you can present your findings and projects to a large number of people.
With virtual events, you can show 3D models of your ideas and let your audience experience simulations from any location worldwide. You can take feedback from professors and experts in the field and get potential funding for future research.
The world’s largest technical professional organization, IEEE, has been conducting many of its conferences online since 2020. You can see the upcoming conferences here.
6. Virtual B2B Events
Organizing a business-to-business live event can widen your business’ reach to a whole new demographic. You can connect with like-minded business owners and come up with new ideas. Since one can access a virtual event at any time, time zones will not pose a problem. You can increase the shelf life of your event so that people can visit it afterwards.
You can showcase your products and services with the best technology in your customized virtual booths. Conduct polls, discussion panels, and feedback surveys to find out how you can better advertise the services you offer.
Online events allow you to customize every attendee’s experience based on their interests and preferences. You can leave a good impression on your customers by showing them how you can serve them best, tailored to their use-case scenario.
Adobe Marketing Summit was a free virtual event with sessions and workshops covering B2B marketing, campaign management, digital commerce, developer ecosystem, et cetera.
7. Virtual Team-Building Events
Whether you’re a corporate or start-up, a virtual team-building event would be both fun and ice-breaking. Host an online staff gathering where team members can come together and play effective team-building games!
Trivia games are an excellent example of an exercise to break the tension and get to know each other. You can have questions about your organization, current affairs, movies, music, or even about the players themselves.
Here are some ideas to get you started!
8. Virtual Career Fairs
Multiple organizations can come together to hire talent for their company through online career fairs. They’re easy to organize, cheap, and allow a wide range of people to apply from different parts of the world. You can host webinars to inform them about your company and use several tools to decide if they’re a good fit for the role, like filtering through applicant data.
You can even choose to interview candidates during the event! Virtual career fairs are a huge plus to both the company that is hiring and prospective candidates applying for jobs. They fasten the hiring process and avoid boring candidates in long interview queues.
9. Virtual Education Events
Universities can show prospective students the facilities they offer through virtual events. Custom booths for every program, depicting the course structure, faculty, alumni, and university culture, can attract young talent to join their university.
Even if you are an e-learning website or a personal trainer, get students to enroll in your long-term classes by giving them a short crash course or webinar. Let them experience your live quizzes and interactive teaching.
You can also conduct education fairs for teachers to share their ideas with each other. Many technologies are coming up to help in the training of young minds, and virtual education fairs can spread awareness about these features.
A forum called EducationUSA allows professionals to engage with advisors from various parts of the world.
10. Virtual Orientations
With online classes being the new normal in many universities, open days are also getting organized virtually. Campus tours are being given online to familiarize the students before they visit it offline.
It also allows them to socialize with their peers before the classes commence and get an idea of what they have to do in their curriculum. The students can get a glimpse of the various clubs available and choose which ones they are interested in joining.
You can include a session to teach students to navigate your institution’s online portal and show them where to find study material. Inform them how to avail of scholarships or financial aid and how to contact their counselor. Give them some tips to make the best use of their online classes too. Some virtual events platforms even allow you to build your campus in 3D.
For example, view the details of Drake University’s virtual orientation.
11. Virtual Galas
Now that most of us feel trapped in our houses, we all would love an excuse to get dressed up. It can be to celebrate the anniversary of your organization or the release of a music album. A virtual gala can be the perfect way to go.
You can have games and cultural performances by celebrities. Galas are the best way to advertise your brand and attract new customers.
Check out this Vogue article about how Digital Fashion Weeks are trending now!
To learn more about how you can host online events on our 3D virtual events platform, HoloFair, contact us directly.
Visit our Portfolio, YouTube, Instagram, or LinkedIn to view previous events and learn more.
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